Samsung Loses Ground In Q2 Compared To A Year Ago

By 10:35 Tue, 20 Jul 2021 Comments


IDC has released its preliminary numbers for smartphone shipments and market share for the second quarter of this year and they disclose a familiar tale near the top - Samsung leads and Apple is in second.

Looking at the breakdown reveals a more subtle tale here. Samsung is still the leader in smartphone shipments but for the first time in a while the company has recorded a decline. Samsung has shipped 74.3 million units and commands a 25.2% market share. Compared year over year that's 3 million units less and a drop of 7.1 percentage points in market share.

Apple is on the opposite side, shipments-wise, with a total of 35.1 million units - almost 4 million more than in Q2 of last year - but has seen its market share descend from 13.0% of last year to 11.9% this year.




IDC attributes the dip in numbers for Samsung and Apple to a strong surge from Chinese manufacturers Huawei and Lenovo. Huawei has shipped almost twice as many smartphones at 20.3 and seen its market share for the quarter rise to almost 7%. Lenovo has shipped 15.8 million units - up from the 11.4 million of a year ago.

LG has also ended the quarter on a high note with 14.5 million units - up 2.4 million over last year.


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